Toyota Prius Prime

Toyota Prius Prime

Toyota Prius Prime Wins 2017 World Green Car Award


Toyota Prius Prime was declared the 2017 World Green Car at the New York International Auto Show. This is the second consecutive year Toyota earned the World Green Car title. From its 640 miles EPA-estimated total driving range to advance safety and convenience technologies, the new Prius Prime is a force to be reckoned with in the alternative fuel category. "It is a great honour to see the Prius Prime named World Green Chonoursaid Jack Hollis, group vice president and general manager of Toyota division. “For global automakers like Toyota, this award is a testament to our focus on developing products that both stir the emotions and meet the mobility needs of our customers in all corners of the world."

The Prius Prime was chosen from an initial entry list of 12 new vehicles from all over the world. Tailpipe emissions, fuel consumption, and use of a major advanced power plant technology (beyond engine componentry), aimed specifically at increasing the vehicle's environmental responsibility, were all taken into consideration. Vehicles in all award categories are selected and voted on by an international jury panel comprising 75 top-level automotive journalists from 23 countries around the world.



What are the World Car Awards?

The World Car Awards (WCA) is a program created and implemented by automotive journalists from all over the world. These journalists deliberate and decide which vehicles are worthy of awards in the categories of luxury, performance, design, urban appeal, green technology, and overall quality. Dedicated to ensuring that this competition is carried out with the utmost objectivity, credibility, and integrity, the WCA draws on the experience and expertise already developed by various other award programs throughout the world. 



2017 Toyota Prius Prime Winning Features

When it comes to fueling the green initiative of today’s drivers, Toyota makes great strides at developing products that both stir the emotions of their customers while meeting their mobility needs. The 2017 Prius Prime captured the awe of judges by excelling at benchmarks like minimal tailpipe emissions, smallest fuel consumption, and use of a major advanced power plant technology (beyond engine componentry). Other notable features that impressed the judges include the Prime app that allows you to control your Prius Prime through your smartphone, the available Predictive Efficient Drive for boosting efficiency, and the Star Safety System that features innovative safety technologies.




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